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How engineering, design, and product form the ‘software trinity’

A guide to effective cross-functional collaboration
June 21, 2022

How can engineering, design, and product teams work together to deliver maximum value to users?

In the waterfall era of software development (and, unfortunately, still today) people focused on three factors for software delivery: scope, time (schedule), and cost. The conventional wisdom at the time was ‘pick two’. Adjusting these variables generally had a direct impact on quality.

Today, Agile methodologies and continuous delivery have offered solutions to help mitigate scope and schedule. Now, the cost is in the communication and collaboration between members of the team. We have a different trinity of concerns: design, engineering, and product management. Here I’m sharing how each function fits into the puzzle.

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