The health of your business depends on the health of your engineering team

Which engineering metrics prove that software development has a direct impact on business goals?

Engineering metrics rarely make the cut for a board deck. When gauging the health of their business, executives tend to look at sales or customer success metrics like revenue or customer retention rate. The engineering department is seen as a cost center, not a source of revenue; money goes in, but it’s difficult to put a value on the work developers are doing.

Companies that see engineering goals as distinct from business goals are making a critical mistake.

McKinsey studied over 400 large companies over 12 industries, and determined that ‘software excellence fuels business performance’.

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