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Pandemic and purpose-built remote work are not the same thing

What we can learn from purpose-built remote companies
November 08, 2021

As you decide whether your team should return to the office, it’s important to know there are some significant differences between teams forced into working remotely by the pandemic and teams that were purpose-built for it.

I vividly remember sitting with a friend in a small bistro in Budapest after speaking at a conference in February of 2020. As we ate dinner, our conversation turned to the new respiratory virus in China, and I recall guessing it would soon be relatively contained like SARS and MERS before it. I had no idea how wrong those words would turn out to be, or that my flight back to the US would be the last time I saw the inside of an airplane (one of my very favorite places) for the next 15 months.

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