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Development metrics you should use (but don’t)

How to sensitize your teams to factors that positively impact results
October 12, 2020

When was the last time you physically bumped into someone? 

Even when not framed as a target, metrics have an unusual way of sensitizing us to things previously invisible and/or unnoticed. Take, for example, the guidance we have all received during this pandemic: six feet (two meters) is a safe distance to prevent the spread of COVID-19. Having this metric constantly repeated to us and stressed as important has made everyone more conscious of where they are in a physical space. Now it is impossible not to notice someone standing just a little too close in the grocery line, and it is impossible not to appreciate physical closeness when safe.

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