Defining your team’s long-term vision and mission is one of your first responsibilities as an engineering leader.
A vision or mission statement helps provide direction to team members so that they always know the right way forward. A comprehensive mission statement will also include strategies that help achieve the stated mission.
My first experience at putting together a vision statement wasn’t easy. I knew where we wanted to take our organization, but I couldn’t find a way to crystallize it in one sentence. ‘Can’t I just use an emoji to capture the right nuance?’, I wondered. But the truth is, a vision statement doesn’t need to.